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Marketing Strategies for Family Child Care Homes

The Business Administration Scale (BAS) is an assessment tool that measures the business and professional practices of Family Child Care programs. During this session, participants will learn strategies for marketing their family child care program to reach current and potential clients. Strategies to be discussed will include communicating program benefits for children and their families and providing a safe and inviting home environment. By the end of the session, participants will have a deeper understanding of what marketing is and its benefits.

BAS Scale Items to be explored- Item 3: Work Environment, Item 9: Marketing and Community Relations

To Register:
1. Visit www.caregistry.org
2. Login to your profile or create a profile
3. Click on training calendar and search sponsor name (Keyword: Child Care Resource Center)
4. Select the training and click on view event details
5. Click on enroll now

Contact: Call 818-717-1042 or email trainings@ccrcca.org for any questions.

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